Work → bliin YourLive! live location & content sharing

YoureLive ... Always There

Founded in 2006, bliin is one of the worlds' first location based social networks. The service enables consumer and business users to share 'Live' (real-time) location-based experiences through mobile phones and desktop computers. Through satellite navigation, bliin users can interact with family members and friends on a world map, send group messages to business associates, record trips, set geo-alerts, monitor deliveries, track company vehicles, and much more.

Location Aware Social Network

The basic promisse of bliin was to add location to your live.

Location aware social network
Location aware social network
Location aware social network
Location aware social network

basic functions of bliin: create bliin etc

Social Networking on the Move

Video - created by Martine Stig icw with Stef Kolman at the occasion of the FORUM NOKIA event -. The video shows a lifestyle portait of the features of bliin at time of launch of the service in 2007. Music: Teoman / Istanbul'da Sonbahar, Featuring: Ascle & Caglar.

From .jar to IOS to HTML5

When we started developing bliin back in 2006, GPS enabled phones weren't the standard yet. The initial software we released installed a .jar installer on the phone and worked with a bluetooth connection to external GPS pucks. We had a massive user bump in late 2007 when Nokia released it's N95 ... the first feature phone with an embedded GPS chipset. Again later with the introduction of the iPhone and 3rd party applications, bliin became a native iOS application.

From .jar to iOS to HTML5

The initial release of the desktop UI fully focussed on events on location. Navigational elements were reduced by function leaving maximum real estate space for users & users' shares. Design & javascript: Joes Koppens / USE Media.

client | year

bliin bv | 2006- 2011


  • Stef & Selene Kolman
  • Tomas van der Wansem
  • Elwin Zuiderwijk
  • Joes Koppers - USE Media
  • Just van den Broeke
  • Andrew Watts


  • Growth of the bliin brand, it's user community and partner strategies
  • Budgets, fundraising, acquisition, exclusive and non-exclusive deal making
  • Driving the cross-platform (mobile, desktop & native apps) development, owning the product roadmap, maintaining the product backlog
  • Steering and proposing improvements to the UI / UX in collaboration with the technical team
  • Competition analysis, product/market proposition development, business development
  • Convene, collaborate with patent-lawyers and US Patent Office

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